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Snapchat as a Powerful Business Tool

When you think of Snapchat, puppy selfies and short attention spans are probably what come to mind. What you may not know is that by incorporating nFusz interactive video elements, your “Snaps” can become powerful business tools. Snapchat is practically a language in itself—with over 300 million users, it has grabbed the attention of teens and young adults alike. By putting Snapchat videos to work for your brand, you’re using a language that younger audiences will understand. You will connect with them in a way that more traditional forms of marketing just can’t compete with. Let’s walk you through how you can use notifiCRM to easily add interactive video elements to your Snapchat videos and engage users in a new way. Best of all, this is done entirely by phone.

 

Step 1: Record Your Video The first step, of course, is to record your Snap. Since it’s designed for selfies, Snapchat has a direct, peer-to-peer feeling to it—when users view your video they’ll feel as if you’re talking to them personally, even if you’re promoting a product or service. Silliness and spontaneous actions are highly encouraged here (as you’ll see by flipping through the filters!) Snapchat users appreciate personable and down-to-earth communication, as long as it includes puppy ears or any fun filter. Look no further than Mitch’s sample Snapchat video below to see that this isn’t a place to hold back on the humor.

 

Step 2: Upload It to YouTube Once you have perfected the art of the selfie video, it’s time to upload it to YouTube. Open your YouTube app and upload it from your camera roll. This doesn’t mean you have to publish your video to the public yet—you can upload it as an “Unlisted” video so that your subscribers don’t see it. Once it’s hosted on YouTube, you’ll be able to upload it to the nFusz platform and start adding interactive elements.

Step 3: Make Your Video Interactive with nFusz Now it’s time to start making your Snap video interactive. Open the nFusz dashboard in your browser and head to the video manager. You’ll see the button for “New Video,” where you can paste your video’s YouTube link and add a catchy title. Then, you’ll see the option to add interactivity to your video. Here’s where the fun begins! The “+” sign at the bottom left of the screen will allow you to add interactivity elements to your video. You can choose to add buttons, images and animated elements that viewers can tap or click to be directed to a URL that you specify, such as your website or product page. You can customize the interactive elements with a range of options to make them fit your video just right. Once you’re happy with how your interactive video looks, congrats! You’ve turned a common Snap into a valuable promotional tool for your business. Go back to your video manager and hit the “Play” button to test your video and grab the shareable link. With these three steps, you’ve now crafted a unique interactive video that can drive web traffic in a fun way.

 

Creating interactive videos in the past used to take a team of programmers, but now you can do it all easily from your phone with nFusz. You can make your impact in a fun and user-friendly way while showing fans, customers and clients that you speak their language and understand what they want. The nFusz notifiCRM platform also allows you to closely track video analytics, manage leads and share your videos with pre-designed email and social templates. Try out notifiCRM and start building connections in a more effective and exciting way!

 

When you think of Snapchat, puppy selfies and short attention spans are probably what come to mind. What you may not know is that by incorporating nFusz interactive video elements, your “Snaps” can become powerful business tools. Snapchat is practically a language in itself—with over 300 million users, it has grabbed the attention of teens and young adults alike. By putting Snapchat videos to work for your brand, you’re using a language that younger audiences will understand. You will connect with them in a way that more traditional forms of marketing just can’t compete with. Let’s walk you through how you can use notifiCRM to easily add interactive video elements to your Snapchat videos and engage users in a new way. Best of all, this is done entirely by phone.

Step 1: Record Your Video The first step, of course, is to record your Snap. Since it’s designed for selfies, Snapchat has a direct, peer-to-peer feeling to it—when users view your video they’ll feel as if you’re talking to them personally, even if you’re promoting a product or service. Silliness and spontaneous actions are highly encouraged here (as you’ll see by flipping through the filters!) Snapchat users appreciate personable and down-to-earth communication, as long as it includes puppy ears or any fun filter. Look no further than Mitch’s sample Snapchat video below to see that this isn’t a place to hold back on the humor.

 

Step 2: Upload It to YouTube Once you have perfected the art of the selfie video, it’s time to upload it to YouTube. Open your YouTube app and upload it from your camera roll. This doesn’t mean you have to publish your video to the public yet—you can upload it as an “Unlisted” video so that your subscribers don’t see it. Once it’s hosted on YouTube, you’ll be able to upload it to the nFusz platform and start adding interactive elements.

Step 3: Make Your Video Interactive with nFusz Now it’s time to start making your Snap video interactive. Open the nFusz dashboard in your browser and head to the video manager. You’ll see the button for “New Video,” where you can paste your video’s YouTube link and add a catchy title. Then, you’ll see the option to add interactivity to your video. Here’s where the fun begins! The “+” sign at the bottom left of the screen will allow you to add interactivity elements to your video. You can choose to add buttons, images and animated elements that viewers can tap or click to be directed to a URL that you specify, such as your website or product page. You can customize the interactive elements with a range of options to make them fit your video just right. Once you’re happy with how your interactive video looks, congrats! You’ve turned a common Snap into a valuable promotional tool for your business. Go back to your video manager and hit the “Play” button to test your video and grab the shareable link. With these three steps, you’ve now crafted a unique interactive video that can drive web traffic in a fun way.

 

Creating interactive videos in the past used to take a team of programmers, but now you can do it all easily from your phone with nFusz. You can make your impact in a fun and user-friendly way while showing fans, customers and clients that you speak their language and understand what they want. The nFusz notifiCRM platform also allows you to closely track video analytics, manage leads and share your videos with pre-designed email and social templates. Try out notifiCRM and start building connections in a more effective and exciting way!

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